Zero Proof: 90 Non-Alcoholic Recipes for Mindful Drinking (Hardcover)

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By Elva Ramirez, Robert Bredvad (By (photographer))
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Description


90 spirit-free cocktail recipes from leading and lauded mixologists across the country

More than 100 years after Prohibition was enacted, bartenders are actually excited about people not drinking again. From Dry January and alcohol-free bars opening around the country to people interested in abstaining from drinking for better health, the no-proof movement is one of today's fastest-growing lifestyle choices, as consumers become more mindful and re-examine their relationship to alcohol. The no-proof drinker could be anyone, and even traditional bars have taken note with no-alcohol offerings. What do the world's most talented bartenders concoct when they can't use booze? This book answers that question with 90 lush and sophisticated recipes that take the craft to new heights. Veteran reporter Elva Ramirez interviewed the biggest names in cocktails and collected recipes for vibrant no-proof drinks from the world's top bars in Paris, London, and New York. This is the start of a new era in no-proof drinking.

Find recipes from renowned bars all over the world, including Death & Co in Denver and NYC, Employees Only, The Aviary NYC, Broken Shaker in LA, Everleaf Drinks in London, Little Red Door in Paris, and many more. 

About the Author


Elva Ramirez is a veteran food media journalist who began her career at the Wall Street Journal, regularly contributing food and drink stories. She is a freelance lifestyle writer and consultant, contributing to publications like Bloomberg, DuJour and Forbes, and working as a social media consultant for brands like Employees Only, one of the world’s most famous bars. She lives in Brooklyn.

Praise For…


“For at-home drink mixers, the book is worth every penny before you’ve even gotten to the recipes, as the prep and mindset section makes practical bar knowledge easy to remember and use. The recipes themselves sparkle with inventiveness and are approachable both to make and to serve, intuitively arranged by flavor profiles. For folks in the bar world, this is not just a treasure trove of drink ideas, it’s a thoroughly researched history of the category and the bar world’s response to it.” 
—Lorelei Bandrovschi, founder of Listen Bar
 


Product Details
ISBN: 9780358211914
ISBN-10: 0358211913
Publisher: Houghton Mifflin Harcourt
Publication Date: April 13th, 2021
Pages: 256
Language: English