In a time when the one percenters seem to have it all, author Munir Moon builds a case for the average Joe in his eye-opening new book, The Middle Class Comeback. So take heart and take control of your fears with Moon's informative--and ultimately inspiring--look at the middle class.
Moon, a former financial-industry executive and current business owner, uses his years of expertise to paint a portrait of the middle class that is not nearly as grim as the media would have you believe.
While it is true that the middle class has been consistently squeezed while facing higher costs in health care, housing, education, and taxes, there are many positive developments that spell hope for those making a moderate income.
With clarity and insight, Moon details the ways in which the middle class is setting itself up for a comeback. This includes the increasingly strong presence of women in society; the rise of technology that will both create high-paying jobs and inspire different ways of approaching basic societal pillars; and the imminent takeover of the millennials, a generation that is poised to tackle our nation's problems in a whole new way.
The Middle Class Comeback counters the negativity of the dominant narrative surrounding the past, present, and most importantly the future of the American middle class. Despite the doom and gloom making headlines, there are major forces working together: the rising power of women and millennials combined with rapid technological advances will prove that the middle class is ripe for a comeback.
About the Author
Munir Moon is the author of two books. The Middle Class Comeback: Women, Millennials, and Technology Leading the Way, counters the negativity of the dominant narrative surrounding the past, present, and most importantly the future of the American middle class. It presents a hopeful blueprint for its revival with women, millennials, and technology being major factors while addressing the transformation of ever rising healthcare and education costs and taxes that adversely impact the middle class. The first book, The Beltway Beast: Stealing from Future Generations and Destroying the Middle Class, transcends the anger and frustration of American people with their leaders failing to solve the country's problems. It documents our current reality and offers transformational ideas, such as shrinking the Presidential Primary process by utilizing technology, reducing healthcare costs through Smart Patient Credits, and using a Value Based Tax system that transfers power from Washington back to the states. Moon spent 8 years in the financial industry, starting at Chase Econometrics and ending in the Savings and Loan Association during the 1980s. He was a first-hand observer of the financial crisis in the 80s, which resulted in the demise of the Savings and Loan industry to be repeated in 2008 in a different form. Moon is the president of Bertech, a Southern California-based small business that has been recognized three times as one of the top 500 fastest-growing small businesses by Inc. 500. Moon blogs at The Huffington Post and is a contributor to LAprogressive.com. He earned his B.S. in engineering, M.S. in economics and M.B.A. in finance from UCLA. He is married with three sons and lives in Los Angeles County, California.
"A diagnosis of American middle-class woes and a hopeful blueprint for its revival. ... It’s a thoughtful, lucid study, and it’s refreshing to see an unflinching discussion of the middle-class difficulties that doesn’t surrender to fatalistic despair. ... As a brief primer on the state of the middle class, this is a valuable contribution to public debate. ... A sensible, bipartisan analysis of the future of a major segment of American society." - Kirkus Reviews
"Munir Moon’s perceptive book, The Middle Class Comeback, offers a realistic but decidedly optimistic view of the future of America’s middle class. ... The Middle Class Comeback is smart, succinct, and easy to read, yet it proactively addresses some of this country’s most pressing problems. In a relatively short work, Munir Moon has done an admirable job of focusing on the three key factors that he believes will lead to the resurgence of the middle class." - Foreword Reviews
“The Middle Class Comeback gives concrete reason for hope and a path forward through continued innovation and political engagement. … As he provides a sweeping history of how social and political processes have traditionally been addressed across the board, Moon notes: "The nation needs a new definition of engagement." Diane Donovan, Senior Editor, Midwest Book Review
"An insightful, detailed and yet simple read that breaks down the main social and economic challenges Americans are facing, and the new opportunities that are paving a way for the middle class to prevail once again. … Munir Moon's assessment of the situation is realistic, unbiased, and relevant to the current times. The Middle Class Comeback could not have come out at a better time and it will continue to be relevant for the foreseeable future." - Readers' Favorite